Transparent fees and definite scope boundaries

We publish our exact rates before any discovery conversation. You know what an engagement costs, what drives the quote, and exactly what will be delivered before we discuss your business.

Fee Schedules • Quote Determinants • Scope Discipline
Typeset fee schedule and scope specification sheets resting on the studio table.
Typeset fee schedules and scope agreement sheets resting on the studio table Denver studio • 300 East 17th Avenue

Four defined service fee schedules

Every dollar is tied to principal labor by Anna Kozlova. We do not bill for agency management overhead, administrative intermediaries, or speculative moodboard creation.

  • Branding Package
    $2,500 – $7,500 USD per project

    Comprehensive graphic identity system including brand mark, typography hierarchy, primary and secondary color palette, mechanical print art, and our signature bound brand guide. Delivery in 2 to 6 weeks.

  • Brand Strategy
    $3,500 – $9,500 USD per project

    Full strategic architecture: market research, competitive positioning matrix, audience persona definition, core messaging framework, and tone of voice manual. Delivery in 4 to 8 weeks.

  • Brand Consultation
    $198 – $200 USD per 1-hour session

    Private one-on-one diagnostic consultation with Anna Kozlova covering brand audits, messaging critique, naming validation, or repositioning roadmaps. Includes typed directives within 48 hours.

  • Editorial Copywriting
    $45 – $80 USD per billable hour

    High-precision editorial prose for websites, print collateral, packaging narratives, executive profiles, and corporate manifestos. Work is scoped with strict hourly caps agreed upon prior to drafting.

The six factors that determine your quote

A fixed quote is calculated upon review of your intake details. We evaluate six objective parameters rather than guessing what a client can afford:

1. Research Depth

Whether the engagement requires local Colorado competitor audits or extensive regional interviews across multiple Western states.

2. Scope of Work

The boundary between pure graphic identity, complete strategic messaging, or full editorial copywriting across digital and physical assets.

3. Timeline Demands

Projects structured within standard windows (2 to 8 weeks) compared to strict event deadlines requiring compressed calendar pacing.

4. Deliverables Count

The total volume of finished mechanicals: stationery suites, packaging dielines, sign specifications, and digital asset templates.

5. Audience Tiers

Addressing a single local consumer audience versus coordinating institutional, wholesale, and private retail stakeholders simultaneously.

6. Physical Touchpoints

Press inspection requirements, specialized engraving die formulation, bookcloth binding oversight, and print paper drawdown testing.

What clients compare across studios

When evaluating branding partners, professional enterprises examine four concrete criteria rather than subjective style portfolios:

Comparison Factor Oak Merton Standard Typical Agency Model
What is included Defined assets, bound brand manual, press mechanicals, complete copyright release. Digital mockups only; print mechanicals billed separately as hidden add-ons.
Strategy depth Concrete audience matrices, message hierarchies, plain-English voice rules. Generic moodboards, fifty-page trend decks, and borrowed stock photography.
Delivery timelines 2 to 8 weeks fixed commitments; strictly three scheduled commissions per quarter. Months of account management churn, delayed approvals, and junior reassignment.
Revision boundaries 2 structured review rounds included; direct principal resolution within 5 days. Unclear feedback loops leading to surprise change orders and scope disputes.
Naming scope Legal and linguistic validation available as a formal strategic module. Casual brainstorm lists without trademark screening or phonology checks.
Brand guide manual Typeset manual with exact typography specs, grid rules, and substrate guides. Basic one-page PDF cheat sheet with hex codes and logo clearspace.
Inquire About Availability
“A business that cannot state its prices plainly will eventually obscure its deliverables as well.”
Anna Kozlova • Principal Brand Consultant • Denver, Colorado